How to choose the perfect jewellery

Choosing the right jewellery can be a confusing, sometimes stressful and often overwhelming task. If you don’t have much experience in choosing jewellery, experts can help you narrow down the range of jewellery to the extent that you are left with the only dreamlike ideal. And that’s exactly what we’re here for! Now, let’s consider how to choose a piece of jewellery that accentuates the qualities of the chosen woman and complements her beautifully, according to her skin tone, her hair and eye colour, and her clothing style.

There is a piece of jewellery for every woman that will highlight her natural beauty.

1. Use skin tone as a guide

Although many people think that jewellery is neutral and can be easily combined with any skin tone, believe us when we say that it is quite the opposite. Skin tone determines how much a piece of jewellery makes its wearer shine. The same piece of jewellery can look slightly different on everyone. Why, you ask? One of the most important reasons is that different precious metals and precious stones go better with cool or warm skin tones.

Our tip: Many of us probably start to remember a woman’s face and wonder what skin colour she has. But it’s not the colour, it’s the tone. Women very often use tinted cosmetics and make-up to beautify themselves, so you should focus more on the wrist when determining skin tone.

Cool skin tones

There are a number of tricks for finding out what skin type she has. Some are more sophisticated, others are simpler. We tend to go for the quack solution and ask three basic questions:

  • Do the veins on her wrist look purple or blue under natural sunlight?
  • Does she burn easily?
  • Does she tan badly?

If you answered ‘Yes’ to all three questions, she is undoubtedly a cool skin type, characterised by pink or rosy skin, naturally blonde, black or brown hair and eyes ranging in colour from light blue to dark brown. Cool metals suit women with cool skin, whose cheeks redden easily:

  • silver
  • white and rose gold
  • platinum

However, it is not the precious metal that often attracts the most attention, but the precious stone that is set in it, which shimmers in the light. So focus on that:

  • discreet jewellery with white pearls and diamonds
  • dazzling jewellery with colourful stones in pink, violet, red, blue, purple and green, such as sapphires, rubies, garnets, amethysts, emeralds, opals, tourmalines, alexandrites or aquamarines and blue topazes

Warm skin tones

Any woman who answers yes to the following questions has a warm skin tone:

  • Do your veins show up green with a yellow olive undertone in natural sunlight?
  • Do you rarely get sunburned in the sun?
  • Do you tan easily and quickly?

If you look at a woman with a warm skin tone, you will notice that her skin has a slight gold, apricot, brown or yellow tone and that her face, with blue, green or hazel eyes, is framed by strawberry or honey blonde, red or brown hair with red highlights.

These women look best with jewellery made of warm metals, such as:

  • yellow gold
  • rose gold

The ideal precious stones are naturally coloured, with a sun-like radiance or in earth tones:

  • the warm colours of pearls – gold, cream, yellow – are a hit
  • Gemstones should be worn in shades of brown, orange, red, gold, turquoise, yellow or yellow-green and other strong and bold colours, which include, among others, olivine, amber, coral, turquoise, citrine, chocolate and green topaz or garnets

Neutral skin tone

If the woman who will be wearing the jewellery does not fall into either of the two categories mentioned above, she will have a neutral skin tone, which is in the middle between the cool and warm types. Her skin has neither a pronounced olive nor a rosy tone, so she can afford a wider range of colours and does not have to limit herself. Her skin tone gives her the opportunity to experiment wildly and combine cold precious metals with the warm colours of gemstones and diamonds. Jewellery made of three different types of gold also suits her best.

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2. Use hair colour as a guide

When looking for the perfect jewellery, we can also be guided by hair colour, which is an unexpected ally for jewellery. Although hair colour is often overlooked, it plays a major role in the overall impression we get of a person. When browsing through the selection of earrings and necklaces, pay attention to the hair colour of the person who will be wearing the jewellery.

Diamonds suit every woman; for other precious stones, you should consider the hair, skin and eye colour of the person who will be wearing the jewellery.

Black-haired women

Lucky black-haired women! A dark hair colour allows you to enjoy the brightest and boldest stones. Deep pinks, deep reds, bright blues and greens will look perfect, while softer earth tones could be lost in a flood of jet black. Rose quartz, fiery garnets, white topaz, black onyx, violet amethysts and red rubies can create a stunning contrast. Black-haired women should not be afraid to reach for stunning jewellery that draws all the attention. Fair-skinned types would fade away next to eye-catching jewellery, but this jewellery will complement black-haired women in a unique way.

Brunettes

There is a wide range of gemstones for enchanting brunettes to choose from. In addition to soft blue gemstones, you can also recommend rich reds and glamorous violet stones that can accentuate the monochrome shades reflected in your hair in the sunshine. Blue-eyed brunettes can naturally choose sapphires and blue topazes to deepen the colour of their eyes. The autumnal tones of amber or the unmistakable fire of rubies are also a good choice. A piece of jewellery with amethyst, citrine or tourmaline should not be missing either.

Red-haired women

Neutral colours go best with fiery redheads. Intense, contrasting hair colours are best softened with muted earth tones. Dark green, deep blue and yellow gemstones such as emerald, tanzanite, citrine, amber, fire opal and smoky quartz look particularly good on redheads. Stones with greyish undertones, as well as purple, pink, bright red and black, suppress the radiance of red hair and make it look dull.

Blondes

There are plenty of options for blonde beauties. Most coloured stones go well with blonde hair because they are versatile and not particularly dominant. However, some colour combinations can be stunning: blue sapphires, topazes, aquamarines and turquoises contrast stunningly with blonde curls. When combined with yellow, the inner fire of emeralds and olive is unleashed. Brave and confident women stand out with jewellery featuring orange stones, which give fair skin and hair a healthy glow.

3. Use eye colour as a guide

Yes, eyes also play an important role when choosing a piece of jewellery. The right shade of stone can enhance the colour of the eyes, deepen them, sparkle in them and make beautiful eyes seductive, full of life and passion. So look deep into the eyes of the person you want to adorn with the piece of jewellery and decide which gemstone can do what only happiness and joy can do.

The colour of the eyes can be highlighted with the right gemstone and the specific colour of the metal.

Blue eyes

The icy sparkle of blue eyes can be enhanced by silver, platinum and white gold. Neutral tones such as brown, silver and grey accentuate the eye colour and allow blue to shine through. Agate and quartz make the eyes sparkle. Aquamarine goes well with light eyes, while sapphire emphasises deeper blue tones. Rubies and red gemstones or pink sapphires and spinels contrast perfectly with blue eyes, so choose a necklace or earrings with these stones. Opals are an interesting and original choice, as their play of colours leaves room for the eyes to unfold.

Green eyes

The very rare green eyes will enchant you with their remarkable exoticism and mystery. They go well with both warm and cool shades of precious metals, so you can’t go wrong with silver, platinum or any shade of gold. Choose from the wide range of green gemstones the one that best matches your eye colour: emerald, amethyst, jade, olivine or maybe tourmaline? Green eyes go well with stunning turquoise or rich ruby tones, which create a dramatic contrast and draw attention to the eyes.

Hazel eyes

Hazel eyes are undeniably stunning. With elements of green, brown and even blue, they take on a different glow every time. So don’t neglect your jewellery choices; you want to emphasise the mysterious hazel. Don’t reach for the usual greens or browns; try pinks and purples instead. These romantic shades allow the colour hazelnut to shine in all its glory. A pink tourmaline or amethyst set in rose or yellow gold could be just the right nut. Rich autumn colours or bright blue shades of topazes and aquamarines, as well as red shades of rubies and garnets, are also a good choice.

Brown eyes

Over the years, brown eyes have inspired many musicians and other artists to create unique works. Brown-eyed ladies appreciate jewellery made of yellow and white gold, silver or platinum. To show off brown eyes to their best advantage, choose green emeralds or blue sapphires. Red stones in a variety of shades are also suitable, from fiery rubies and dark garnets to delicate tourmalines and spinels. You can also look for warm brown gemstones to accentuate the eyes.

4. Go by what’s in the wardrobe

Have you researched your skin tone, looked at the appropriate offerings for your hair and eye colour, and are still undecided? Try taking a peek into a woman’s closet or taking a moment to observe what she likes to wear and feels comfortable in. Even though the world of women’s fashion may seem as far away as the North Pole for many men, paying attention to what she is wearing gives you a fighting chance of presenting a perfectly chosen, unique piece of jewellery with an extraordinary gemstone.

Neutral style

The term ‘neutral’ refers to a wardrobe that includes unobtrusive clothing, usually in shades of grey, beige, brown, sand, white and black. Colours are rarely used, and even then only in the form of accessories. The jewellery should also match the avoidance of strong colours, and should not be too conspicuous so as not to dominate the style of the chosen outfit. Necklaces or earrings with black diamonds, for example, are the perfect choice because they are not only neutral but also very fashionable. You can also focus on interesting jewellery details and complement silver and gold of different kinds with original pendants or elements that simply complete the outfit without appearing cluttered.

Colourful clothing

On the other hand, if you are buying a gift for a woman who loves colour and shows it in her wardrobe, don’t be afraid to choose a bolder piece of jewellery. Her outfits play with vibrant colours and dynamic patterns, so you can’t go wrong with a piece of jewellery that is unique in shape or colour. You can’t go wrong with eye-catching jewellery such as statement rings or necklaces. Large, shiny stones are also a hit.

The happy medium

And last but not least, there are women whose preferred clothing style is a combination of the two aforementioned. These ladies like to mix neutral garments with colourful ones. The vast majority of women fall into this category. So the right thing to do is to choose a piece of jewellery that is both relatively understated and distinctive enough. Focus on the shades she wears most often and choose the jewellery that best showcases her favourite colours.