27 February 2012
Sponsored Video: Selfridges Womens Designer Galleries
Selfridges has just unveiled the first phase of the transformed Womens Designer Galleries. Inspired by the store’s neo-classical architecture, the space curates the best International and British designers alongside an exclusive digital art gallery and next-generation fitting rooms.
Get an exclusive Heart Home sneak peak of the new gallery…
“When we started work on a concept for the new Womens Designer Galleries, we began by thinking about a certain kind of woman: a woman who is feminine, but strong. A woman who loves clothes, but is not a follower of fashion. She is a person with a clear sense of who she is and how she would like to express herself through what she wears.”
Allanah Weston, Creative Director
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Author bio
Daniel Nelson is the art editor for Heart Home. Having worked in design for the past decade, he started ateliertally.com as a discussion of timeless, modernist product design. Trained as a graphic designer, he also has an avid interest in typography. You can follow him on Twitter @ateliertally. Connect with Daniel on Google+. Read more posts by Daniel Nelson.
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NEW blog post: Selfridges Womens Designer Galleries (Sponsored) http://t.co/w3kWrkay #dbcollective
Another great, sexy and exclusive project from Selfridges. That’s why they rock and have been voted best department store in the world.
http://t.co/f4ojdxqk Selfridges Womens Designer Galleries – Heart Home magazine
Selfridges Womens Designer Galleries – Heart Home magazine http://t.co/f4ojdxqk
Selfridges Womens Designer Galleries – Heart Home magazine http://t.co/f4ojdxqk
Selfridges Womens Designer Galleries – Heart Home magazine http://t.co/f4ojdxqk